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See Next Months Google Rankings with the Help of Bigdaddy


At the most recent WebmasterWorld PubConference, Google's Matt Cutts began looking for some suggested names for a test data center. At that point, WMW member JeffM offered "Bigdaddy" after what his children call him. It struck Matt at the time, and we now have something new to talk about with regards to Google search results.

When we say that Bigdaddy is a test data center, we do so with hesitation. While many involved with the industry latch onto anything they can believe in with regards to Google, some caution should still be exercised. In the past, Matt has said that Bigdaddy will show as the normal Google SERPs in one or two months time.

For SEOs everywhere, this gave the hope that there was some magic in the air. When working on client sites, you knew what to expect. When working for your own benefit -- you could forecast your traffic and future success.

When asked about what makes this data center different, Matt offered "It has some new infrastructure, not just better algorithms or different data. Most of the changes are under the hood, enough so that an average user might not even notice any difference in this iteration."

For now -- anyone can pull up the Bigdaddy data center and test results. The best way to reach the data center is by accessing

You can learn more about Bigdaddy from the following sources:

Keep in mind that Google wants your feedback on this new data center. With that being said, let's not forget that this is really only common knowledge in the industry -- so be careful of what you offer to Google while providing such feedback.

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